Balloon Saga

It appears charges will be filed against the Heene family for what appears to be a hoax. The family states they thought their six year old son was aboard a home made balloon when it lifted into the air on Thursday. After hours of trying to capture the balloon and rescue the boy, it was found that he had been hiding in the rafters in the attic the whole time. 

That night and the very next morning, the family made the circuit of all of the television stations. When the 6-year old was asked why he hid, he stated it was for the show. Obviously this answer, started to raise some serious questions.

The Heene family isn't new to the bright lights of cameras and has been on the reality television series "Wife Swap" and there was also another show in development with the Heene family (which has since been called off).

What are your thoughts on this saga and this family? Do you think it was a hoax?